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**EASY BLINK CORP**
**PERSONAL INFORMATION PROTECTION POLICY**

At Easy Blink Corp, we prioritize the privacy of our customers and visitors. As we offer exceptional products and services, we recognize the importance of protecting any personal information we may collect, use, or disclose.

This policy explains how we handle personal information in accordance with applicable laws and regulations. We ensure the confidentiality, accuracy, and security of this information, granting our users the right to access and correct their data.

**DEFINITIONS**
-**Personal Information**: Details related to an identifiable individual, excluding contact information.
-**Contact Information**: Data that facilitates reaching an individual at their business location, e.g.,
name, title, business phone, address, email, or fax. This type of information is not governed by this
policy.
-**Privacy Officer**: The appointed individual overseeing Easy Blink Corp's adherence to this policy.

**POLICY 1 - COLLECTING PERSONAL INFORMATION**
1.1. If not evident, we will clarify the purposes of collecting personal information either orally or in
writing, before or during collection.
1.2. We will gather user information solely for:

  • Identity verification
  • User preferences identification
  • Delivering products and services
  • Enrolling users in promotional programs
  • Meeting regulatory requirements
  • Maintaining our service standards
  • Communication based on user preference

**POLICY 2 - CONSENT**
2.1. User consent will precede any collection, use, or disclosure of personal information, with exceptions
as noted.
2.2. Direct provision or implication of consent is acceptable when the reason for data processing is
apparent, and the user willingly offers their information.
2.3. For purposes like marketing, fundraising, or notifications, consent might be assumed unless the user
opts out.
2.4. Users can limit or retract their consent, potentially affecting service or product delivery. In such
cases, we will inform the user of any implications.

**POLICY 3 – USING AND DISCLOSING PERSONAL INFORMATION**
3.1. Information will be used or shared to fulfill previously specified purposes or closely related ones,
like direct communication about potentially beneficial offers.
3.2. Additional purposes will require new consent.

**POLICY 4 - RETAINING PERSONAL INFORMATION**
4.1. Decisions directly involving users will necessitate retaining their data for a minimum of one year,
ensuring users can access it.
4.2. We will store personal information only as long as needed for its intended purpose, or as required
for business or legal reasons.

**POLICY 5 - ENSURING ACCURACY OF PERSONAL INFORMATION**
5.1. Efforts will be made to ensure personal information's accuracy, especially when used for decisionmaking.
5.2. Users can submit written requests for information correction, specifying the data in question and
desired changes.

**POLICY 6 - SECURING PERSONAL INFORMATION**
6.1. We pledge to safeguard user personal information from unauthorized actions, including access,
collection, use, disclosure, or modification.
6.2. Our measures include:

  • Data encryption
  • Secure data transmission

6.3. Destruction of personal information follows secure protocols like shredding or digital erasure.
6.4. We will regularly update our security measures, keeping up with technological advances.

**POLICY 7 – PROVIDING USERS ACCESS TO PERSONAL INFORMATION**
7.1. Users can access their personal information with few exceptions.
7.2. Written requests must detail the specific personal information required.
7.3. Users can also learn about the utilization and potential disclosure of their data.
7.4. Requests will be addressed within 30 business days. Extensions will be communicated in writing.
7.5. A nominal fee might apply, which, if applicable, will be communicated upfront.
7.6. Should a request be partially or fully denied, reasons will be provided in writing.

**POLICY 8 – CHANGES TO THIS POLICY**
8.1. We reserve the right to update this policy. Changes will be communicated on our website or
through other suitable channels.

For further queries regarding our privacy practices or policies, kindly contact our Privacy Officer.

Easy Blink Optometry

Your trusted optometry practice dedicated to providing the highest quality eye care.
Book ConsultationCall Us: (403) 300-3939

Easy Optometry

Your trusted optometry practice dedicated to providing the highest quality eye care.
Book an Eye AppointmentCall Us: (403) 300-3939
Oakridge Location
University District (Opening October 15th)

Easy Blink Optometry

Your trusted optometry practice dedicated to providing the highest quality eye care.
Book ConsultationCall Us: (403) 300-3939
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